Key point 3 of 8 · Modern Food Culture and Gastronomy
Celebrity Chefs and Food Media
The idea of the chef as a public personality, rather than an anonymous figure working behind a restaurant’s kitchen doors, developed gradually over the second half of the twentieth century and accelerated dramatically with the growth of dedicated food television. Where earlier culinary authority had rested largely with cookbook authors and restaurant critics, television gave chefs a direct, personal relationship with a mass audience, turning figures such as Emeril Lagasse, Anthony Bourdain, and Gordon Ramsay into recognizable public brands whose influence extended well beyond any single restaurant they operated.
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